/* LA REELS — dev build stylesheet. PowerFigure Productions, 2026-09-24. */
:root{
  --ink:#0B0B0C; --ink-2:#141416; --ink-3:#1E1F22;
  --paper:#F4F1EA; --paper-2:#E9E4D8;
  --mute:#9A9AA0; --mute-2:#5E5E64;
  --red:#E2382B; --red-2:#B92A20;
  --line:rgba(255,255,255,.12); --line-dark:rgba(0,0,0,.12);
  --display:"Oswald","Impact","Arial Narrow",sans-serif;
  --sans:"Inter","Helvetica Neue",Arial,sans-serif;
  --wrap:1180px; --gutter:20px; --radius:6px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--ink);color:var(--paper);font-family:var(--sans);font-size:16px;line-height:1.6;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
h1,h2,h3,h4{font-family:var(--display);font-weight:600;letter-spacing:.01em;line-height:1.05;margin:0;text-transform:uppercase}
h1{font-size:clamp(44px,7vw,92px)}
h2{font-size:clamp(32px,4.4vw,56px)}
h3{font-size:clamp(20px,2.2vw,26px)}
p{margin:0 0 1em}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 var(--gutter)}
.eyebrow{font-family:var(--display);font-weight:500;font-size:13px;letter-spacing:.22em;text-transform:uppercase;color:var(--red);margin:0 0 14px}
.lede{font-size:clamp(17px,1.4vw,20px);color:#C9C7C0;max-width:60ch}
.sr{position:absolute;left:-9999px}

/* announcement */
.announce{background:var(--red);color:#fff;font-size:13px;letter-spacing:.06em;text-transform:uppercase;text-align:center;padding:9px 44px 9px 16px;position:relative;font-weight:600}
.announce a{text-decoration:underline;text-underline-offset:3px}
.announce button{position:absolute;right:8px;top:50%;transform:translateY(-50%);background:none;border:0;color:#fff;font-size:20px;cursor:pointer;line-height:1;padding:4px 8px}

/* header */
.hdr{position:sticky;top:0;z-index:50;background:rgba(11,11,12,.86);backdrop-filter:blur(12px);border-bottom:1px solid var(--line)}
.hdr .wrap{display:flex;align-items:center;justify-content:space-between;height:68px;gap:24px}
.logo{font-family:var(--display);font-weight:700;font-size:26px;letter-spacing:.18em;text-transform:uppercase;display:flex;align-items:center;gap:10px;white-space:nowrap}
.logo i{display:inline-block;width:12px;height:22px;background:var(--red);transform:skewX(-14deg)}
.nav{display:flex;align-items:center;gap:28px}
.nav a{font-size:13px;letter-spacing:.14em;text-transform:uppercase;font-weight:600;color:#D7D5CE;padding:8px 0;border-bottom:2px solid transparent;white-space:nowrap}
.nav a:hover,.nav a[aria-current]{color:#fff;border-color:var(--red)}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-family:var(--display);font-weight:600;letter-spacing:.12em;text-transform:uppercase;font-size:15px;padding:14px 26px;border-radius:var(--radius);border:2px solid var(--red);background:var(--red);color:#fff;cursor:pointer;transition:.15s;white-space:nowrap}
.btn:hover{background:var(--red-2);border-color:var(--red-2)}
.btn.ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.5)}
.btn.ghost:hover{border-color:#fff;background:rgba(255,255,255,.06)}
.btn.dark{background:var(--ink);border-color:var(--ink);color:#fff}
.btn.dark:hover{background:#000}
.btn.sm{padding:10px 18px;font-size:13px}
.burger{display:none;background:none;border:0;color:#fff;width:44px;height:44px;cursor:pointer}
.burger span{display:block;height:2px;background:#fff;margin:6px 8px}
.mnav{display:none;position:fixed;inset:68px 0 0 0;background:var(--ink);z-index:49;padding:24px var(--gutter);flex-direction:column;gap:6px;overflow:auto}
.mnav a{font-family:var(--display);font-size:30px;text-transform:uppercase;padding:12px 0;border-bottom:1px solid var(--line)}
.mnav.open{display:flex}

/* hero */
.hero{position:relative;min-height:88vh;display:flex;align-items:flex-end;overflow:hidden;border-bottom:1px solid var(--line)}
.hero .bg{position:absolute;inset:0;background:#222 center/cover no-repeat;filter:saturate(.85)}
.hero .bg::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(11,11,12,.25) 0%,rgba(11,11,12,.55) 45%,rgba(11,11,12,.96) 100%)}
.hero .wrap{position:relative;padding-bottom:72px;padding-top:120px;width:100%}
.hero h1{max-width:14ch}
.hero .lede{margin:22px 0 32px}
.cta-row{display:flex;flex-wrap:wrap;gap:12px}
.city-pick{display:inline-flex;border:2px solid rgba(255,255,255,.5);border-radius:var(--radius);overflow:hidden}
.city-pick a{padding:14px 26px;font-family:var(--display);font-weight:600;letter-spacing:.12em;text-transform:uppercase;font-size:15px}
.city-pick a+a{border-left:2px solid rgba(255,255,255,.5)}
.city-pick a:hover{background:rgba(255,255,255,.1)}
.play{display:inline-flex;align-items:center;gap:12px;color:#fff;font-weight:600;letter-spacing:.08em;text-transform:uppercase;font-size:13px}
.play b{width:46px;height:46px;border-radius:50%;border:2px solid #fff;display:grid;place-items:center}
.play b::after{content:"";border-left:14px solid #fff;border-top:9px solid transparent;border-bottom:9px solid transparent;margin-left:4px}

/* proof strip */
.proof{background:var(--paper);color:var(--ink);border-bottom:1px solid var(--line-dark)}
.proof .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;padding:36px var(--gutter)}
.proof .n{font-family:var(--display);font-size:44px;font-weight:600;line-height:1}
.proof .l{font-size:13px;letter-spacing:.12em;text-transform:uppercase;color:var(--mute-2);margin-top:6px}

/* sections */
.sec{padding:96px 0}
.sec.tight{padding:64px 0}
.sec.paper{background:var(--paper);color:var(--ink)}
.sec.paper .lede{color:#44443F}
.sec.paper .eyebrow{color:var(--red-2)}
.sec.ink2{background:var(--ink-2)}
.sec-head{display:flex;align-items:flex-end;justify-content:space-between;gap:24px;margin-bottom:40px;flex-wrap:wrap}
.sec-head .lede{margin:14px 0 0}
.grid{display:grid;gap:22px}
.g2{grid-template-columns:repeat(2,1fr)}
.g3{grid-template-columns:repeat(3,1fr)}
.g4{grid-template-columns:repeat(4,1fr)}

/* cards */
.card{background:var(--ink-3);border:1px solid var(--line);border-radius:var(--radius);padding:28px;display:flex;flex-direction:column;gap:12px;transition:.15s}
.card:hover{border-color:rgba(255,255,255,.3);transform:translateY(-2px)}
.card .k{font-family:var(--display);color:var(--red);font-size:13px;letter-spacing:.2em}
.card p{color:#BDBBB4;font-size:15px;margin:0}
.card .more{margin-top:auto;font-size:13px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;color:#fff}
.card .more::after{content:" \2192"}
.paper .card{background:#fff;border-color:var(--line-dark);color:var(--ink)}
.paper .card p{color:#4A4A47}
.paper .card .more{color:var(--ink)}

/* reels */
.tabs{display:flex;gap:8px;flex-wrap:wrap;margin-bottom:28px}
.tabs button{background:transparent;border:1px solid var(--line);color:#D7D5CE;font-family:var(--display);letter-spacing:.14em;text-transform:uppercase;font-size:14px;padding:10px 18px;border-radius:999px;cursor:pointer}
.tabs button[aria-selected=true]{background:#fff;color:var(--ink);border-color:#fff}
.reelgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.reel{position:relative;border-radius:var(--radius);overflow:hidden;background:#222;aspect-ratio:16/9;cursor:pointer;border:0;padding:0;text-align:left;color:#fff}
.reel img{width:100%;height:100%;object-fit:cover;transition:.3s;opacity:.9}
.reel:hover img{transform:scale(1.04);opacity:1}
.reel .cap{position:absolute;left:0;right:0;bottom:0;padding:40px 16px 14px;background:linear-gradient(0deg,rgba(0,0,0,.85),transparent);font-size:14px;font-weight:600}
.reel .cap small{display:block;font-weight:400;color:#C9C7C0;font-size:12px;letter-spacing:.08em;text-transform:uppercase}
.reel .pl{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:54px;height:54px;border-radius:50%;background:rgba(226,56,43,.92);display:grid;place-items:center}
.reel .pl::after{content:"";border-left:16px solid #fff;border-top:10px solid transparent;border-bottom:10px solid transparent;margin-left:4px}
.panel[hidden]{display:none}

/* steps */
.steps{counter-reset:s;display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:22px}
.step{border-top:2px solid var(--red);padding-top:18px}
.step::before{counter-increment:s;content:"0" counter(s);font-family:var(--display);font-size:38px;color:var(--red);display:block;line-height:1;margin-bottom:10px}
.step h3{font-size:20px;margin-bottom:8px}
.step p{font-size:15px;color:#BDBBB4;margin:0}
.paper .step p{color:#4A4A47}

/* package */
.pack{display:grid;grid-template-columns:1.1fr .9fr;gap:40px;align-items:start}
.pack ul{list-style:none;padding:0;margin:20px 0 0;display:grid;gap:10px}
.pack li{padding-left:28px;position:relative;color:#DAD8D1}
.pack li::before{content:"";position:absolute;left:0;top:9px;width:14px;height:8px;border-left:2px solid var(--red);border-bottom:2px solid var(--red);transform:rotate(-45deg)}
.pricebox{background:var(--ink-3);border:1px solid var(--line);border-radius:var(--radius);padding:32px}
.pricebox h3{margin-bottom:8px}
.pricebox p{color:#BDBBB4;font-size:15px}
.city-tabs{display:inline-flex;border:1px solid var(--line);border-radius:999px;padding:4px;margin-bottom:24px}
.city-tabs button{background:transparent;border:0;color:#D7D5CE;font-family:var(--display);letter-spacing:.14em;text-transform:uppercase;font-size:14px;padding:8px 20px;border-radius:999px;cursor:pointer}
.city-tabs button[aria-selected=true]{background:var(--red);color:#fff}

/* quotes */
.quote{font-family:var(--display);font-weight:400;font-size:clamp(22px,2.6vw,34px);line-height:1.3;text-transform:none;letter-spacing:0;max-width:26ch}
.quote+.who{margin-top:18px;font-size:13px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute)}
.tgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.t{background:var(--ink-3);border:1px solid var(--line);border-radius:var(--radius);padding:26px;font-size:15px;color:#DAD8D1}
.t .who{margin-top:14px;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute);font-weight:700}
.paper .t{background:#fff;border-color:var(--line-dark);color:#2B2B29}

/* products */
.prod{background:#fff;color:var(--ink);border:1px solid var(--line-dark);border-radius:var(--radius);overflow:hidden;display:flex;flex-direction:column}
.prod .cover{aspect-ratio:3/4;background:linear-gradient(160deg,#1E1F22,#0B0B0C);display:flex;align-items:flex-end;padding:22px;color:#fff;font-family:var(--display);font-size:26px;line-height:1.05;text-transform:uppercase}
.prod .cover span{border-top:3px solid var(--red);padding-top:12px}
.prod .body{padding:20px;display:flex;flex-direction:column;gap:8px;flex:1}
.prod .price{font-family:var(--display);font-size:24px}
.prod .price s{color:var(--mute);font-size:16px;margin-left:8px}
.prod p{font-size:14px;color:#4A4A47;margin:0}
.prod .btn{margin-top:auto;align-self:flex-start}

/* lists */
.list{list-style:none;padding:0;margin:0;border-top:1px solid var(--line)}
.list li{border-bottom:1px solid var(--line);padding:18px 0;display:grid;grid-template-columns:110px 1fr auto;gap:18px;align-items:baseline}
.list .d{font-size:12px;letter-spacing:.12em;text-transform:uppercase;color:var(--mute)}
.list h3{font-size:19px;text-transform:none;letter-spacing:0;font-weight:500}
.list p{font-size:14px;color:#BDBBB4;margin:6px 0 0}
.list a.more{font-size:12px;letter-spacing:.12em;text-transform:uppercase;font-weight:700;white-space:nowrap}
.paper .list{border-color:var(--line-dark)}
.paper .list li{border-color:var(--line-dark)}
.paper .list p{color:#4A4A47}

/* brands */
.brands{display:flex;flex-wrap:wrap;gap:14px 40px;justify-content:center;align-items:center;font-family:var(--display);font-size:22px;letter-spacing:.08em;color:var(--mute-2);text-transform:uppercase}

/* cta band */
.band{background:var(--red);color:#fff;padding:72px 0}
.band .wrap{display:flex;align-items:center;justify-content:space-between;gap:32px;flex-wrap:wrap}
.band h2{max-width:16ch}
.band .btn{background:#fff;color:var(--red);border-color:#fff}
.band .btn:hover{background:var(--paper)}

/* forms */
.form{display:grid;gap:16px;grid-template-columns:1fr 1fr}
.form .full{grid-column:1/-1}
.form label{display:block;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--mute);margin-bottom:6px;font-weight:700}
.form input,.form select,.form textarea{width:100%;background:var(--ink-3);border:1px solid var(--line);color:#fff;padding:14px;border-radius:var(--radius);font:inherit;font-size:15px}
.form textarea{min-height:140px;resize:vertical}
.form input:focus,.form select:focus,.form textarea:focus{outline:2px solid var(--red);outline-offset:1px}
.note{font-size:13px;color:var(--mute)}

/* footer */
.ftr{background:#070708;border-top:1px solid var(--line);padding:64px 0 32px;font-size:14px;color:#BDBBB4}
.ftr .cols{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:32px}
.ftr h4{font-size:13px;letter-spacing:.2em;color:#fff;margin-bottom:14px}
.ftr ul{list-style:none;padding:0;margin:0;display:grid;gap:8px}
.ftr a:hover{color:#fff}
.ftr .base{margin-top:48px;padding-top:20px;border-top:1px solid var(--line);display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;font-size:12px;color:var(--mute)}
.social{display:flex;gap:14px;margin-top:16px}
.social a{width:36px;height:36px;border:1px solid var(--line);border-radius:50%;display:grid;place-items:center;font-size:11px;font-weight:700;letter-spacing:.05em}
.social a:hover{border-color:#fff}

/* mobile sticky */
.stick{display:none;position:fixed;left:0;right:0;bottom:0;z-index:40;background:rgba(11,11,12,.96);border-top:1px solid var(--line);grid-template-columns:1fr 1fr 1fr}
.stick a{text-align:center;padding:12px 6px 14px;font-size:11px;letter-spacing:.12em;text-transform:uppercase;font-weight:700}
.stick a+a{border-left:1px solid var(--line)}
.stick a.hot{color:var(--red)}

/* lightbox */
.lb{position:fixed;inset:0;background:rgba(0,0,0,.92);z-index:100;display:none;align-items:center;justify-content:center;padding:24px}
.lb.open{display:flex}
.lb .frame{width:min(1100px,100%);aspect-ratio:16/9;background:#000}
.lb iframe{width:100%;height:100%;border:0}
.lb button{position:absolute;top:16px;right:16px;background:none;border:0;color:#fff;font-size:34px;cursor:pointer}

/* page hero (inner) */
.phero{padding:96px 0 56px;border-bottom:1px solid var(--line);background:radial-gradient(1200px 400px at 20% 0%,rgba(226,56,43,.18),transparent 60%)}
.phero h1{font-size:clamp(40px,6vw,76px);max-width:16ch}
.phero .lede{margin-top:18px}
.two{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:start}
.pill{display:inline-block;font-size:11px;letter-spacing:.16em;text-transform:uppercase;font-weight:700;padding:5px 10px;border-radius:999px;background:rgba(255,255,255,.1);color:#fff}
.pill.warn{background:rgba(226,56,43,.2);color:#FF8A80}
.dev{position:fixed;left:12px;bottom:12px;z-index:60;background:#FFD54A;color:#111;font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;padding:6px 10px;border-radius:4px;box-shadow:0 2px 10px rgba(0,0,0,.4)}

@media (max-width:980px){
  .nav{gap:18px}.nav a{font-size:12px;letter-spacing:.1em}.logo{font-size:22px}
  .g4,.g3,.tgrid,.reelgrid{grid-template-columns:repeat(2,1fr)}
  .proof .wrap{grid-template-columns:repeat(2,1fr)}
  .ftr .cols{grid-template-columns:1fr 1fr}
  .pack,.two{grid-template-columns:1fr}
}
@media (max-width:860px){
  .nav,.hdr .btn{display:none}
  .burger{display:block}
  .hero{min-height:78vh}
  .hero .wrap{padding-top:80px;padding-bottom:56px}
  .sec{padding:64px 0}
  .g2,.g3,.g4,.tgrid,.reelgrid{grid-template-columns:1fr}
  .proof .wrap{grid-template-columns:repeat(2,1fr);gap:18px}
  .proof .n{font-size:34px}
  .form{grid-template-columns:1fr}
  .list li{grid-template-columns:1fr;gap:6px}
  .ftr .cols{grid-template-columns:1fr}
  .stick{display:grid}
  body{padding-bottom:58px}
  .dev{bottom:66px}
  .city-pick{width:100%}
  .city-pick a{flex:1;text-align:center}
}